Regional Marketing Manager (m/w/d)

What We Do

REDEFINING RIDE DYNAMICS

FOX Factory designs, engineers, manufactures and markets performance-defining products and systems for customers worldwide. Our premium brand, performance-defining products and systems are used primarily on bicycles, side-by-side vehicles, on-road vehicles with and without off-road capabilities, off-road vehicles and trucks, all-terrain vehicles, snowmobiles, specialty vehicles and applications, motorcycles, and commercial trucks. Some of our products are specifically designed for and marketed to a variety of leading cycling and powered vehicle original equipment manufacturers ("OEMs"), while others are distributed to consumers through a global dealer and distribution network. Fox Factory Holding Corp. is the holding company of FOX Factory, Inc. and is publicly traded (FOXF) on Nasdaq.

The Regional Marketing Manager for Germany will be responsible for tailoring and implementing the company’s marketing strategies to the German market. This role requires a deep understanding of local marketing dynamics and consumer behavior to effectively increase the company's market share and brand presence in Germany.

The ideal candidate will have a deep understanding of the bike industry and a proven track record of developing and executing local marketing strategies that drive sales while connecting to the central marketing strategy.

We are looking for a

Regional Marketing Manager (m/w/d)

Position Responsibilities:

Reporting to the International Marketing Manager, you will:

• Adapt and execute the marketing strategies developed by the International Marketing Manager to suit the German market.
• Conduct detailed market research to identify local trends, customer needs, and competitive landscape.
• Develop and maintain strong relationships with local media, influencers, and marketing partners.
• Collaborate with local sales teams to create marketing initiatives that drive sales and enhance customer engagement.
• Manage the marketing budget for the German region, ensuring efficient allocation of resources.
• Produce regular reports on marketing campaign performance and market insights for the International Marketing Manager.
• Organize and participate in local events and trade shows to boost brand visibility and networking.
• Ensure all marketing activities comply with local regulations and cultural norms.
• Foster a team-oriented environment within the marketing department and collaborate with other regional managers to share best practices.

Requirements:

Position Qualifications:

Education:

• Bachelor's degree in Business, Marketing, or a related field.

Experience:

• Several years of experience in marketing management with a focus on international marketing.

Specific Knowledge, Skills or Abilities Required:

• Experience in the outdoor sports industry, preferably in the mountain biking sector.
• Excellent knowledge of local marketing channels and consumer behavior in Germany.
• Strong analytical skills to interpret market data and campaign results.
• Proficient in German and English.
• Strong leadership abilities and excellent interpersonal skills.
• Ability to work independently and manage multiple projects effectively.

Disclaimer : This list does not represent all physical demands. Descriptions are representative of those that must be met by employees to successfully perform the essential functions of the job. Reasonable accommodation may be provided to enable individuals with disabilities to perform the jobs’ essential functions.

Benefits:

• Being part of an international team
• Regular company events
• Varied working days
• The opportunity to contribute ideas and improvements to make us better at all levels

FOX provides equal employment opportunities for all employees and applicants for employment without regard to race, color, ancestry, national origin, gender, gender identity, sexual orientation, marital status, religion, age, physical disability (including HIV and AIDS), mental disability, results of genetic testing, or service in the military, or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate. We base all employment decisions – including recruitment, selection, training, compensation, benefits, discipline, promotions, transfers, layoffs, terminations and social/recreational programs – on merit and the principles of equal employment opportunity.

FOX FACTORY GmbH · Gewerbepark 6 · 66989 Höhfröschen · www.ridefox.de