Hiro Kozaka

Leading data, analytics and insights team to bring market, consumer and brand together through actionable insights. Defining content and digital platform strategy for LG in Europe (LG Magazine) and leading the Digital Transformation program across 14 countries reducing costs and increasing brand metrics.

Integrated lead planner on O2 (digital, social and content), O2 SMB, easyJet and Unilever. Other accounts include: Coors Light, BMW Motorrad and KIA. Also, leading data, social intelligence and insights team. Created VCCP’s “war room”, a digital dashboard, monitoring client’s business, brand health and campaigns in real-time. Winner of Marketing New Thinking Awards, and VCCP winner of “Agency of the Year” award

Leading Samsung accounts across corporate marketing and product divisions (consumer electronics, mobile, digital imaging and domestic appliances) at local, European and global levels. Led the digital planning of the award-winning campaign “We are David Bailey” helping Samsung sell out of the camera in just 11 weeks and increase their market share from 2.8% to 55%. (also, Gold Lion in Cannes 2012)